Strategic partnerships
Strategic partnerships are a separate route for organisations with scale, infrastructure, technology or multi-territory capabilities.
A separate route for organisations that can shape a larger part of the ecosystem.
Strategic partnerships are a separate route for organisations with scale, infrastructure, technology or multi-territory capabilities.
Scale and reach
Relevant for organisations with meaningful reach, multiple locations, infrastructure or access to important MDM audiences.
Integration potential
Strategic collaboration may involve technology, distribution, mobility, major member journeys, joint programmes or selected multi-territory activation.
Executive review
A strategic request is reviewed separately from an ordinary business-network application and can lead to an executive discussion when relevant.
The MDM Business Network
The MDM Business Network is for companies, projects, brands and professional services that can provide a useful and reliable member experience.
Request the confidential partnership dossier
Use this dedicated form for request the confidential partnership dossier. Separate data journeys help MDM review each request with the right context.
What happens after this step?
Every request is first recorded with its own reference, then reviewed according to its route. A submission is not an automatic approval, partnership or entitlement. The team can request additional information when a case needs more context.
Recorded
The request is stored with a unique reference.
Reviewed
The relevant MDM route is checked for fit and completeness.
Follow-up
The team can contact the sender if more information is needed.

